Roya Media Group in 2024: Year of achievements, regional expansion

Roya Media Group marked 2024 as a year of exceptional accomplishments, solidifying its position as one of the leading media organizations in the Arab world. This success stemmed from its innovative strategies and commitment to delivering high-quality digital and traditional content that resonates with audiences across diverse platforms.

Local and regional milestones in numbers

The group’s platforms witnessed unprecedented growth, with followers reaching 74 million – a 23 percent increase from the previous year.

Video views surpassed an impressive 14 billion, reflecting a 40 percent growth, while visits to the Roya and Roya News websites and applications hit 292 million, marking a 6 percent rise.

Regional expansion and global reach

Roya Media Group bolstered its regional footprint with a 230 percent surge in followers from Arab countries, totaling over 2 million.

This expansion was driven by the launch of dedicated platforms in Iraq, Saudi Arabia, Egypt, Palestine, Lebanon, and Syria, alongside production teams and offices in these nations.

Moreover, the group extended its global presence with field correspondents in countries like the UAE, Turkey, and the United States.

Leadership in the media landscape

Locally, Roya Media Group remained a cornerstone of Jordan’s media scene. According to two studies conducted by Ipsos in 2024, Roya led as the most-watched television channel in Jordan.

During Ramadan, viewership peaked at 50.3 percent, while the channel maintained an average annual dominance of 38.3 percent, outpacing competitors. The studies ensured accuracy by monitoring viewership every 15 minutes, providing a precise gauge of audience engagement.

National and community-driven mission

Roya Media Group reinforced its national role by addressing issues of public interest and delivering meaningful, socially-conscious content. Beyond news, the group initiated community and humanitarian campaigns in collaboration with civil society organizations, fostering a spirit of solidarity and cooperation.

Its diverse programming supported various sectors, empowering audiences to actively contribute to building a more prosperous and sustainable society.

As part of its commitment to national celebrations, Roya provided comprehensive coverage of Jordan’s 25th anniversary of King Abdullah II’s ascension to the throne – Silver Jubilee.

From events in major cities to community festivities, Roya’s platforms captured the essence of this significant milestone.

Keeping Palestine at the forefront

The Palestinian cause remained a priority for Roya Media Group. It maintained its leadership in covering critical events, including the latest aggression on Gaza and escalating tensions in Lebanon. Additionally, the group provided extensive reports on regional developments, such as the conflict in Sudan and the liberation of Syria.

Continued commitment to excellence

These milestones underscore Roya Media Group’s dedication to delivering quality content that promotes a culture of purposeful viewership across the Arab world. With its sights set on further growth and innovation, the group is poised to achieve even greater success in the coming year, both locally and regionally.