Published: 2020-11-29 12:27
Last Updated: 2020-11-29 14:36
Despite a coronavirus crisis that has caused mass financial instability across the globe, Black Friday sales broke records in the US this weekend, with Americans spending nearly ten billion dollars Friday alone.
The sales, which were more than 20 percent higher than in 2019, were mostly online, with in-store traffic down 50 percent in light of the pandemic.
According to CNBC, video games were the most in-demand product on Black Friday.
In Jordan, ‘White Friday,’ the Middle Eastern equivalent of Black Friday, was cancelled due to the country’s weekly Friday lockdown, but was substituted with a week full of ongoing sales.
The Amman Chamber of Commerce (ACC) said Sunday that the sales and discounts in the local market will continue until Monday evening, due to huge demand by citizens who have largely complied with health and safety measures.
ACC member Sultan Allan said most sectors witnessed an improvement in their sales, which compensated, in part, the decline in commercial activity through the coronavirus crisis.
Black Friday is the largest online spending day in the US after Cyber Monday, which is also expected to break its 2019 record of nine billion in sales.