British TV viewers enraged by inclusion of Muslim family in Christmas advert


Published: 2017-11-11 11:31

Last Updated: 2017-11-12 11:58

A scene from the Tesco Christmas ad. (YouTube)
A scene from the Tesco Christmas ad. (YouTube)
Roya News Source

If we can learn anything from Christmas, it would be to dedicate time to our families and the poor, to spread love and to be more understanding.

Tesco, one of the UK’s biggest supermarket chains, gets that.

As part of the retailer’s “Everyone is Welcome” campaign, Tesco released their annual Christmas advert on Sunday, which featured different families celebrating the holidays as they feasted on a Tesco turkey.

The families were Christian, Sikh, Muslim and gay.

"Racist" viewers were furious to see a Muslim family included in the celebrations, and took to Twitter to vent their frustrations.


However, Tesco released a statement in response to the "racist" backlash:

“Everyone is welcome at Tesco this Christmas and we're proud to celebrate the many ways our customers come together over the festive season,” a Tesco spokesperson said.

“We will celebrate the many ways we come together at Christmas, and how food sits at the heart of it all.”

The advert used the tagline “However you do Christmas, we’ve got a turkey for you. Everyone’s welcome at Tesco” to reinforce the point it was making.


Muslims and non-Muslims responded to the #tescochristmasadvert like this.